04-06, 14:10–14:30 (Europe/Zurich), Surge Stage
Design is often brought to the table for its need, and the user experience of web3 could be better and block mass adoption. But is it really a blocker? In this Talk, I will answer this question and share valuable hints and tips for overcoming this challenge.
In this Talk, I will delve into the topic of Design in the ecosystem, exploring how we can use it most effectively to reach a broad range of users.
We'll cover best practices for web2 and innovative ideas and perspectives on where we are and where we want to be.
As an ecosystem, our ultimate goal is to change the perception of value, identity, self-sovereign, and human coordination. We must take a fresh problem-solving approach using core design approaches and techniques to achieve this.
I will discuss how Design can play a crucial role in shaping the next set of web3 products and how we can use it to drive sustainable growth and onboard the next billion users.
The target audience is individuals who build or create new products and experiences on web3. My goal is to help them shift their perspective on improving the experience and developing a more user-centric web3 ecosystem.
Designer at Ethereum Foundation