As the Business Development Manager for Binance Institutional, Michela is instrumental in connecting the world’s leading financial institutions to the digital asset economy. Serving as an integral force in Binance's multimillion-dollar institutional business in EMEA and MENA, she plays a pivotal role in guiding traditional asset management firms through their transition to digital assets. During the last few years, Michela's dedication has led to the successful transition of hundreds of traditional finance firms into the CeFi and DeFi space.

Alain Kunz currently holds the position of European Sales Head at GSR, a prominent market maker, and active, multi-stage investor renowned for its profound expertise in the crypto market.

Preceding his tenure at GSR, Alain established several ventures within the financial service and digital asset realms. His advisory roles extended to both public and private institutions, political figures, and private individuals, focusing on the convergence of innovation, business & finance, technology, and societal impact.

Commencing his professional journey at the UBS Investment Bank after completing his studies at the University of St. Gallen (HSG), Alain Kunz brings a wealth of experience and insights, underscoring his commitment to excellence in navigating the dynamic intersections of the financial and technological landscapes.

Adriano Bertini is Head of Product and Strategy, at Ledger Enterprise (LE).
In his role, he is responsible for creating, executing, and managing Ledger Enterprise Platform (LEP) product strategy, prioritization, and delivery.
Adriano has 14 years of combined experience in developing, deploying, and managing large technology infrastructures for medium to large financial institutions mainly brokerages and banks.
Prior to joining LE, he has been consulting financial firms looking to integrate digital asset technology and contributed to open-source projects, and educational courses in the field of cryptocurrencies.
Adriano worked across 3 regions (U.S.- NY, U.K. London, Switzerland - Zurich), building significant experience in different regional regulatory environments, and the technical and procedural complexity of financial institutions.
He worked for traditional banking institutions (Royal Bank of Scotland, Deutsche Bank, and Bank Of America Merrill Lynch) building cutting-edge technologies for electronic trading, pre and post-trading automation.
He started his career in security advisory and audit at KPMG where he was in charge of reviewing and advising on financial institution’s security and control framework.
He has been teaching and educating people about the technical challenge of decentralized protocols and their integration with traditional finance.
His focus is on supporting financial institutions and bridging the gap between traditional trading technology and digital assets technology.
He believes we are on the cusp of the most revolutionary transformation of the way people transact and store value for thousands of years. He believes that traditional finance is at a crossroads and institutions that will survive will move quickly to integrate self-custody solutions.
Adriano has a Bachelor's Degree in Engineering from the University of Rome, and an MBA in Information Technology Management from the University at Albany - NY - U.S.A.
Adriano is a very curious person always trying to learn complex technical challenges in the field of security, money technology, and market microstructure, and seeking the most effective and efficient solution.
He is a member of the Bitcoin Association Switzerland.
He loves snowboarding, diving, and chess, and he has a passion for cryptography, game theory, and the history of money.

Markus started his career 15+ years ago and has extensive experience as portfolio manager across rates, credit, crypto and multis asset portfolios, both in Switzerland and in London. He was responsible for the investment management arm and deputy head of asset management at Berner Kantonalbank. He currently takes responsibility of the liquid crypto investment strategies at Sygnum Asset Management. He holds an MBA from the University of Rochester (USA) and EMBA from University of Bern (Switzerland) and is Certified International Investment Analyst (CIIA).

VIP & Institutional Sales, EU at Binance.

Working closely with crypto/traditional hedge funds, high frequency trading firms, asset managers, family offices, market makers, corporates, heavy traders and exchanges across EU and wider MENA region.